August 15, 2024

Agri.iO revolutionizes farming with Flux

Learn how Agri-iO reimagined farm automation with custom hardware designed in Flux.

“Without Flux, it would have taken me months to master another tool. Flux made it possible to design my first board in just a few days, even while I was working a 9-to-5.”
– Michael van Niekerk, Co-Founder and Head of Technology, Agri-iO 

About Agri-iO 

Agri-iO is an agriculture-focused automation company that augments people's existing farming solutions with connected hardware and software. They aim to solve the problems faced by farmers who have unreliable GSM signals by automating pumps and monitoring water levels in remote areas. With Agri-iO’s solutions, anything on a farm can be automated and driven from one application, even when there's no Wi-Fi or LTE. 

Agri-iO’s Problem

Agri-iO’s Co-Founder and Head of Technology, Michael van Niekerk, has a technical background, but at the onset of the company, he had never designed a PCB. So, when it came time for the team to develop their first product, off-the-shelf (OTS) electronics were the obvious solution.

Agri-iO designed its original products using Pycom’s LoPy devices. These products included automating existing irrigation pivots, tank and dam control, and pump automation. These devices were selected because of their MicroPython-enabled ESP32 chipset and support for LoRa, Wi-Fi, and BLE connectivity. With electronics in hand, Agri-iO wrote its MicroPython code, and the team was off to the races. 

It wasn’t long before they started securing large contracts.

However, right before kicking off an important new project, Agri-iO discovered that Pycom was going out of business, and that meant their products were discontinued. Suddenly, Agri-iO was left without a hardware solution and a contract to fulfill.

“We were originally using Pycom's LoPy devices. But the company went bankrupt just before we got a big contract with Zambeef in Zambia, and we found ourselves left without a supply.”
– Michael van Niekerk, Co-Founder and Head of Technology, Agri-iO

A Path Forward Wasn’t Obvious

At first, Agri-iO’s approach was to find a replacement OTS solution, but they quickly found that the right solution was hard to come by. Most OTS products they encountered supported C++, not MicroPython, and porting the original code proved to be too timely and costly.

So that left them with one option: designing custom hardware. But this wasn’t as straightforward as it sounded.

For starters, Agri-iO had a two-man technical team. Neither Michael nor Stephan Geldenhuys (another co-founder) had ever designed a PCB before. With no support or experience, the team began exploring design tools to pursue their own custom hardware.

However, they found that the design tools on the market were far from perfect. Some tools proved too expensive for a small startup like Agri-iO to afford. Other free tools proved too cumbersome and difficult to learn in a reasonable time, and they were up against a serious time crunch.

“I considered KiCad and Altium Designer, but Altium was too expensive. KiCad was not easy to use, and we didn’t have time to get past that learning curve. Flux was a few steps ahead in terms of ease of use, so we went with Flux.” – Michael van Niekerk, Co-Founder and Head of Technology, Agri-iO 

The Flux Solution

In their research, Agri-iO came across Flux - and it quickly caught their eye. 

Flux’s free-to-use nature was the first big draw. The company had limited resources, and a thousand-dollar EDA license was not an option. What proved more important, however, was Flux’s ease of use. Not only was Flux browser-based and compatible with any computing platform, but its extensive library of resources made it possible for the team to hit the ground running.

Shortly after finding Flux, the Agri-iO team came across Flux’s design tutorial and project built around Raspberry Pi’s RP2040. Features and Rust support made the RP2040 the perfect microcontroller for Agri-iO’s needs. So, the team simply forked the Flux example project, and they instantly had a major jump start on their custom design.

From there, the team leveraged Copilot’s guidance to fill in the blanks. Copilot helped them by providing example designs, suggesting components and configurations, and answering questions about which pins connected where.

In only a couple of days, Agri-iO went from a blank slate and no experience to a manufacturable custom hardware solution. 

“I used Copilot to ask questions about which pins to connect and to get examples for specific designs. It suggested components and configurations. Copilot reduced the amount of review work needed, and overall, it was a wonderful experience.”
– Michael van Niekerk, Co-Founder and Head of Technology, Agri-iO

Results

Thanks to Flux, Agri-iO successfully fulfilled its existing contracts and has since deployed dozens of units globally. At the beginning of their journey, the Agri-iO team had never designed a single PCB. Today, they’ve designed four custom boards, each of which is deployed in the field and has a major impact on the agricultural industry.  

“Nothing was more satisfying than seeing our system working in the field, and we really have Flux to thank for it all. Now I can’t wait for our next batch of boards to arrive and to start shipping them out.” 
– Michael van Niekerk, Co-Founder and Head of Technology, Agri-iO 
Profile avatar of the blog author

Jake Hertz

Jake Hertz is an Electrical Engineer who works with Flux. He has his M.S. and B.S. in Electrical and Computer Engineering, and previously worked for MakerBot Industries where he worked developing the electrical systems for next-generation 3D printers. Find him on Flux @jakehertz

Go 10x faster from idea to PCB
Work with Flux like an engineering intern—automating the grunt work, learning your standards, explaining its decisions, and checking in for feedback at key moments.
Illustration of sub-layout. Several groups of parts and traces hover above a layout.
Design PCBs with AI
Introducing a new way to work: Give Flux a job and it plans, explains, and executes workflows inside a full browser-based eCAD you can edit anytime.
Screenshot of the Flux app showing a PCB in 3D mode with collaborative cursors, a comment thread pinned on the canvas, and live pricing and availability for a part on the board.
Design PCBs with AI
Introducing a new way to work: Give Flux a job and it plans, explains, and executes workflows inside a full browser-based eCAD you can edit anytime.
Screenshot of the Flux app showing a PCB in 3D mode with collaborative cursors, a comment thread pinned on the canvas, and live pricing and availability for a part on the board.
Design PCBs with AI
Introducing a new way to work: Give Flux a job and it plans, explains, and executes workflows inside a full browser-based eCAD you can edit anytime.
Screenshot of the Flux app showing a PCB in 3D mode with collaborative cursors, a comment thread pinned on the canvas, and live pricing and availability for a part on the board.

Related Content

Spring 2026 Updates: Faster AI, Better Layouts, Smarter Sourcing

Spring 2026 Updates: Faster AI, Better Layouts, Smarter Sourcing

This Spring 2026 updates make hardware design faster end-to-end with a more capable, self-correcting AI agent, improved AI auto-layout that needs less cleanup, sourcing-aware design with real-time pricing and availability, and templates to start from.

Profile avatar of Nico Tzovanis
Nico Tzovanis
|March 13, 2026
Design Rule Checking (DRC) in PCB Design: Real-Time vs Batch, Rules, and Common Failures

Design Rule Checking (DRC) in PCB Design: Real-Time vs Batch, Rules, and Common Failures

DRC is an automated process that checks your PCB layout against manufacturing and electrical constraints, catching errors like trace spacing and drill sizes before fabrication. Modern tools run this in real-time during design, while older ones batch-check at the end, often producing overwhelming error lists.

Profile avatar of Yaneev Hacohen
Yaneev Hacohen
|March 26, 2026
Multilayer PCB Design: Best Practices for Circuit Board Layout

Multilayer PCB Design: Best Practices for Circuit Board Layout

Mastering multilayer PCB design is key for complex electronics. Use strategic stackup (Signal-Ground-Power-Signal), perpendicular routing, and solid ground/power planes to ensure signal integrity, reduce EMI, and support high-density components for applications like IoT and robotics.

Profile avatar of Yaneev Hacohen
Yaneev Hacohen
|March 19, 2026
AI Auto-Layout Winter Update

AI Auto-Layout Winter Update

AI Auto Layout’s Winter Update delivers cleaner, more human-like routing with faster, more reliable results. It handles most of the routing workload so you can focus on the critical parts of your PCB design.

Profile avatar of Ryan Fitzgerald
Ryan Fitzgerald
|November 20, 2025
The Hardware Founder’s Bookshelf

The Hardware Founder’s Bookshelf

Hardware raises the stakes, iteration is slower and costlier, so you can’t stumble on business basics or customer insight. Winning teams de-risk the business model and iterate fast. This bookshelf helps sharpen judgment and give technical founders the tools to build companies people love.

Profile avatar of Lance Cassidy
Lance Cassidy
|September 25, 2025
Flux Copilot: Under the Hood

Flux Copilot: Under the Hood

This post will give you a deeper understanding of how Flux Copilot works, how large language models (LLMs) and agentic systems operate under the hood, and why grounding them in engineering context matters.

Profile avatar of Nico Tzovanis
Nico Tzovanis
|June 12, 2025
Design Circuits with Natural Language: Copilot Upgrade

Design Circuits with Natural Language: Copilot Upgrade

Imagine an AI teammate that doesn’t just chat about your PCB ideas, but actively transforms them into schematics—placing parts, connecting circuits, and optimizing your design at your command, all through natural language. That’s exactly what the newly overhauled Flux Copilot does.

Profile avatar of Lance Cassidy
Lance Cassidy
|February 28, 2025
Prototyping vs. Production-Ready Electrical Engineering

Prototyping vs. Production-Ready Electrical Engineering

This blog breaks down the key tradeoffs between prototyping and production-ready electrical engineering, exploring how power management, RF design, PCB layout, and optimization strategies evolve from flexible, modular designs to efficient, manufacturable products.

Profile avatar of Ryan Fitzgerald
Ryan Fitzgerald
|February 7, 2025